I joined the faculty at Otterbein University after completing my PhD in Marketing at Texas Tech University. I teach a variety of courses including Marketing Analytics, Retail Management, Sales for undergraduate students and MBA Marketing for graduate students.
I remain an active researcher, and have published in several journals including:
I continue to work with undergraduate students on their research-intensive projects.
I currently serve as the President for the Society of Marketing Advances and served as the conference chair in 2020. I review manuscripts for conferences and a variety of journals and participate on Otterbein's Undergraduate Research and Creative Work committee.
My curriculum vitae is available through this link.
In my free time, I play pickle ball and try to ride my trike as often as possible.